Are you planning a business video shoot for your brand? First of all, congratulations! Video is the best way for you to communicate with your audience, and the whole process is far easier and less intimidating than you may think.

So, you’ve got your script, you’ve sorted out who is willing to speak on camera, you’ve allocated a day or two for filming, and you’ve got all of your equipment ready to go (at Shootsta, we make that part super easy). Basically, you’re well on your way to a well-prepared video shoot. But what else do you need to think about before the big day?

Here are our top 3 tips: